MHLL LTD — Architectural Construction & Luxury Developments
A dark-luxury corporate web platform for an Oxford-based architectural construction firm, featuring a real-time project cost calculator, interactive before-and-after structural slider, and filterable portfolio showcase.
Technologies
Highlights
- Real-time interactive construction cost calculator with itemized percentage breakdowns
- Draggable before-and-after architectural transformation comparison slider
- Dynamic category-filterable project portfolio with budget and specification modals
- High-converting consultation booking funnel with direct WhatsApp and GDPR-compliant lead capture
- Dark-luxury editorial interface tailored for high-value Oxfordshire residential and commercial clients
Project Overview
Developed the digital flagship for MHLL LTD, a premier architectural construction and luxury development firm operating across Oxford and the Cotswolds. The platform is designed to establish immediate authority with high-net-worth residential property owners, heritage restoration clients, and commercial developers while streamlining lead qualification.
Key Features & Architecture
- Interactive Ballpark Cost Calculator: Built a dynamic estimation tool calibrated to Oxfordshire construction rates. Users can configure project classifications (Glass/Rear Extension, Heritage Renovation, Luxury New Build, Commercial Fitout), adjust floor area (
30 m²to450 m²), and toggle specification tiers (Executive Premium, Prime Luxury, Architectural Bespoke) to get an instant itemized budget breakdown across groundwork, interior finishes, site engineering, and contingency. - Before & After Structural Slider: Implemented an interactive visual comparison slider showcasing a Victorian townhouse in Jericho, Oxford, transitioning from groundwork and scaffolding to a completed contemporary glass and limestone pavilion.
- Filterable Architectural Portfolio: Engineered a categorized showcase (Luxury Residential, Heritage & Listed, Commercial Builds, Extensions & Interiors) displaying project budgets, completion years, and blueprint specification views.
- Credibility & Compliance Architecture: Integrated UK Companies House registration data (
Co. No. 16338908), £10M liability insurance badges, JCT contract guarantees, and client endorsements to reinforce trust. - Consultation & Lead Capture Funnel: Designed a GDPR-compliant inquiry form paired with direct WhatsApp integration and interactive Oxford HQ location details to maximize conversion rates.
Design Direction
Paired a dark-mode obsidian palette with warm architectural amber/gold accents and high-contrast editorial typography, reflecting precision engineering and modern British craftsmanship.